Charting a Course to Empowered Healthcare
Behind the Fragmentation
Shannon Aylesworth, Founder and CEO of Ursamin, understands the challenges of navigating a complex healthcare system firsthand. Witnessing her mother’s struggle with multiple chronic illnesses and fragmented care across specialists sparked a fire within her. The frustration of missed communication and conflicting care plans ultimately led to a tragic loss. This experience and the ongoing challenges she faces caring for her father today keep her commitment to transforming the healthcare experience for patients and families everywhere.
Witnessing the Maze
Shannon Aylesworth’s family faced a daunting challenge navigating the complexities of the healthcare system. Her mother’s care involved a large team of specialists, with fragmented information and limited communication. This lack of coordination became a significant barrier to her mother’s well-being. Shannon searched for a platform that could bridge the gap between patients, caregivers, and providers, fostering a more streamlined and collaborative experience. Unfortunately, no such platform existed.
Building a Bridge
Shannon’s story, unfortunately, is far from unique. According to the Agency for Healthcare Research and Quality (AHRQ), over 66 million Americans have multiple chronic conditions (MCC). MCC patients often experience the worst health outcomes, including higher mortality and suicide rates. Determined to create change, Shannon leveraged her 25+ years of experience in customer acquisition and product fit and identified the healthcare gap for chronic illness patients. Ursamin was born from this realization: to build the very solution that was desperately needed, not just for Shannon’s mother, but for countless others facing the complexities of a fragmented healthcare system.
Ursamin’s Vision and Mission
Vision
Ursamin envisions a healthcare landscape where seamless information exchange and collaboration between patients, caregivers, and providers become the norm.
Mission
To break down the barriers hindering effective care coordination. We strive to improve health outcomes, enhance clinician satisfaction, and empower patients to take charge of their health journeys.
Our Team
SHANNON AYLESWORTH
CEO and Founder
JOHN RINN
Chief Information Officer
FRED KOPPLOW
Digital Health Business Development
LEVI SPIRES
Content Creator and Digital Marketing
With over 25 years of experience in helping service providers deliver better consumer experiences, Shannon launched Ursamin in 2021. Shannon is on a mission to improve care for patients living with multiple chronic illnesses, a growing and underserved population that faces the worst outcomes due to fragmentation and inefficiency in the healthcare system.
Prior to Ursamin, Shannon was a strategic leader and sales executive in the telecommunications industry, where she drove product market fit, customer acquisition, revenue growth, and global expansion for several innovative and disruptive B2B2C solutions. She led teams that contributed to two unicorn exits, an IPO, and a $1.5B acquisition, and became the #1 provider of edge WiFi equipment to service providers worldwide. Shannon specializes in improving operational processes, rearchitecting networks, and creating strategic partnerships to deliver improved consumer experiences and outcomes.
Fred has expertise in digital experience, customer engagement, and telemedicine. He has over a decade of experience working with major corporations in various industries such as financial, insurance, healthcare, advertising, and media & entertainment. He has held senior positions in companies such as Blue Cross Blue Shield, State Farm Corporation, and BetterHealthcare, where he was responsible for digital marketing, customer engagement, and telemedicine integration. He has also advised private equity and investment companies on digital health solutions. In his most recent role, he led BetterHealthcare to help improve patient access to care through a digital platform and increase patient bookings by 30%.
With a Bachelor of Arts in Political Science and a minor in Philosophy from Creighton University, John is a problem solver and has experience in the custom CRM space. He started CRMSys with Peter Henry in 2007 and later became an author of workflow and a designer in the analytics space at iVobis. John is the founder of Plot Analytics, where he has designed and overseen business intelligence, data warehousing, analytics, and corporate reporting programs for several years. His expertise includes data-driven solutions, such as the Plot Analytics Workflow Engine, which ties disparate data together and helps with structured reporting, financial reporting, regulatory requirements, analytics, and key performance indicators. He has worked with technology partners such as Microsoft, Insight Software, Solver, Tableau, Qlik, and Burst. John has a broad knowledge of CRM and ERP solutions from Microsoft, Sage, and SAP.
Levi is versatile business leader with experience in various industries, including automotive operations, B2B sales, e-commerce marketing, small business accounting, government finance, and human resources. He has a track record of leading successful departments and building businesses from the ground up. Before Ursamin, he was the Vice President of Finance and Business Development at Congruent, a creative agency he helped build from $0 to a $2 million profitable business in less than 2 years. Previously, he was the Director of Operations at Image Auto and Vice President of Operations at Site-Seeker, where he helped grow the companies and establish internal management systems. Levi started his career in the United States Air Force, where he led finance teams and reported to the White House and Pentagon on all U.S. spending. He was recognized as one of the 12 outstanding Airmen in 1998.
Committed to Data Security and Patient Privacy
At Ursamin, we understand the critical importance of safeguarding your health information. We are committed to upholding the highest standards of data security and patient privacy. Learn more about our comprehensive data security measures and privacy policies here: